Business advertising was such a simple affair - road peddlers used to promote their merchandise by shouting and bellowing in the road, and the Greeks used to shout out statements of the sale of cattle and slaves.
From a competitive point of view all you needed then was a louder/clearer voice. That might have been a fantastic business idea 3000 years ago VEO - Voice Engine Optimisation. However, today to be aggressive is a much more complicated and costly process.
Printed advertisements started much earlier than you may think with an ad recorded approx 3000 decades ago from somebody referred to as”Thebes” calling for the recovery of a lost slave. The advertisement said,“For his return into the shop of Hapu that the Weaver, where the very best cloth is woven to your desires, a whole gold coin is offered”. The Romans also embraced advertising and frequently glued up signals promoting gladiator matches and circuses - examples of which have been found in Pompeii and Carthage.
Through the middle ages handbills and notices were tacked-up which typically consisted of drawings in addition to writing to appeal to the vast percentage of the populace that couldn’t read.
chirii romani uk started early also and the first paper advert is believed to have appeared in England at a newspaper called the Weekly Newes at 1622.
Once the London Gazette announced in 1666 that it was going to publish advertisements newspaper ads became the rage, and shopping guides started to be published around 1682 which consisted entirely of adverts.
In the 1700s England was flooded with pasted-up notices and posters. London became swamped with large advertising signs promoting retailers’ places of business. There became so lots of signs that even Charles II proclaimed,“No signs shall be suspended across the streets shutting out the atmosphere and the light of the heavens”.